Real estate valuation is an essential part of the real estate industry, as it contributes to determining the fair value and making the right financial decisions.

Within the framework of an effective digital presence, Aain team and the internal department specialized in digital marketing arranged an interview aimed at talking about the most important topics in real estate valuation from the perspective of experts and their reference, which is based on the most important books in international valuation standards.

In this article, we will shed light on this interview and talk at length about the role of the Head of the Real Estate Valuation Department, Mr Mohammed Almobid, in clarifying the most important concepts.

What is the Rubu Aain series and what are its main topics?

The Rubu Aain series is a video series presented by the Head of the Real Estate Valuation Department, Mr Mohammed Almobid He explains important concepts in real estate valuation, such as: 

• The basic concepts of inspection and real estate valuation and the difference between the procedures of each of them. 
• Value and price in terms of the concept and meaning of each. 
• The most common purposes of real estate valuation. 
• How a real estate valuer is done and what are the important and well-known methods that the valuer relies on? 

This series has been professionally filmed in cinema quality to ensure that the information is explained and illustrated professionally and the quality of the delivery of the information to the listeners.

The series relies on the most accurate and objective sources of information, such as the digital library of the Saudi Authority for Accredited Valuers, which includes a large number of books and scientific references on the basics of valuation and modern international standards and their updates.

Enjoy watching the series Rubu Aain on TikTok.

Aain Real Estate Valuation Office is well aware of the role of digital content today in all fields and how it positively affects the growth of different sectors. Therefore, it relies on the most important content strategies to spread awareness of the science of real estate valuation and help those interested in this sector through various media to understand the valuation processes and procedures and what they need to do to obtain a fair and honest valuation through the following:

• Raising awareness: 

Digital content helps to increase the public’s awareness of the real estate valuation process and its importance, making it easier to communicate with customers and understand their needs.

• Providing important information: 

Digital content can provide important information about the services provided by the property valuation team and how to contact them for assistance.

• Build trust: 

Digital content contributes to building trust with clients by providing value-added content and high reliability, which makes them rely on the team for real estate valuations.

• Increase reach and visibility:

 Digital content can reach a wider audience across social media platforms and search engines, increasing the chances of generating more leads.

• Explain the process: 

Digital content can explain the property valuation process in a simple and straightforward manner, making it easier for the audience to understand the necessary steps and requirements.

Aain Real Estate Valuation Company

A real estate valuation office and one of the most famous real estate valuation companies in the Kingdom. It has branches in Riyadh, Tabuk, and Khamis Mushait, and employs a large number of professional Saudi valuers accredited by the Saudi Authority for Accredited Valuers who provide valuation services at the highest level of professionalism and follow the important procedures of valuation and within the framework of international real estate valuation controls and standards.

Head of Valuation at Aain

Mr Mohammed Almobid  is a real estate valuation expert and a visionary leader with extensive experience in real estate valuation and holds several certificates such as: 

• Master of Project Management. 
• Saudi Fellowship in Real Estate Valuation.
• Accredited member of the Royal Institution of Chartered Surveyors.
• He is the one who introduced the Rubu Aain series on the company’s social media accounts with his ability to simplify the information and narrate it interestingly.

In short, digital content is a vital tool in spreading awareness of the science and services of real estate valuation, at Aain, the Aain Quarter Series is presented by a real estate valuation expert and the company’s most important valuation leaders to spread awareness of services and help investors and those interested in real estate to make the right decisions and guide their decisions.